22 | Orgill Case Study In addition to the reset helping drive sales, Jim says the opportunity to reset most of the departments within the store and replace legacy inventory with Orgill supported vendors has helped improve internal operations. “Because everything was so jumbled up before and everything wasn’t tagged, and so on, reordering was a nightmare. It might take me two days to come up with a purchase order,” Jim says. “Now, it is really simple. Before, we just had a barcode and a price. Now, we have items that are organized, and the tags have a lot more information. If someone puts something away in the wrong place now, it isn’t because of the information, it’s because they aren’t paying attention.” While there is little doubt the owners of K&C Supply are pleased with their decision to reset their store and take advantage of Orgill’s Smart Start program, they say they are equally pleased with the way the Orgill team worked with them in the process. “I think the whole process was great,” Jim says. “It was never like they were pushing anything on you. They wanted you to be fully informed about exactly what was going to take place.” He adds that the insights provided by Barker, Musselman and the rest of the Orgill team helped open his eyes to areas where his operation could improve—areas he might not have seen otherwise. “They were really looking beyond just the items to see what the whole presentation was like, and that can be hard for someone to do on their own,” Jim says. “We had a hodgepodge of stuff in here and we didn’t really even know where there were opportunities. They helped us with that.” According to Dana, she appreciated the fact that Orgill worked hard to help them preserve the character of their store while enhancing what they could offer the community. “They made suggestions,” she says. “If you wanted 16 feet of something, they could do that, but they also showed you options for 8 feet or 4 feet. You got to decide what you felt was best for the store and your customers.” With the initial store reset complete, the Bundicks are eager to continue working with Orgill to find other areas where they can grow their business. Next up, Jim says he is looking for ways to expand their retail space to accommodate even more product lines. “I’m thinking about taking up some of our backroom and converting that into salesfloor so we can add more product,” he says. “We are definitely in growth mode, and the community is growing to help us support that growth.” When it comes to whether K&C Supply’s owners would recommend other retailers explore the opportunity with Orgill and its Smart Start program, Jim is emphatic with his opinion. “I would definitely tell anyone that is considering it that it is a beneficial move to make, and it has definitely already helped our business considerably,” he says. “But I would also tell them, be prepared for a lot of options.” After After After
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